Renting just got easier with Winkworth Reading and flatfair

Moving into a new home is exciting, but for many renters, the big upfront deposit can make it stressful. That’s why we’re thrilled to be partnering with Winkworth Reading to offer deposit alternatives and our tenant guarantor service, giving tenants in the South East more ways to move in without the financial strain.

Why deposit alternatives matter

With the average monthly rent in the UK around £1,368, a traditional five-week deposit can easily reach over £1,500. That’s a lot of money to find before you’ve even moved your belongings in. By offering a deposit alternative, tenants can move in without paying a huge upfront deposit, while landlords still get full protection throughout the tenancy.

And if you don’t have a UK-based guarantor, our tenant guarantor service provides an extra safety net, so you can still secure your home without relying on friends or family.

Better for tenants, landlords, and agents

On the flatfair platform, when tenants are given the choice, over 60% choose a No Deposit option—it’s easy to see why. Not only does it free up cash for moving costs or essentials, it also makes the end-of-tenancy process smoother.

Landlords and letting agents love it too. They get robust protection from start to finish, making the rental process simpler and more efficient.

Gary Wright, flatfair CEO, puts it perfectly:

“Deposit alternatives and guarantor options remove some of the biggest financial barriers for tenants, while still giving landlords the security they need. Together, we’re making renting simpler, fairer, and more accessible.”

James Old, Lettings Director at Winkworth Reading, adds:

“Partnering with flatfair allows us to provide landlords and tenants with more flexible, modern solutions. It’s a step forward in improving the renting experience for everyone.”